Despite the money which has come into the game in recent years, it’s obvious to anyone with even the tiniest amount of knowledge of amateur football that it isn’t benefiting from it. The Premier League have become two of the most popular leagues in the world, but amateur football and non-league clubs in England have only suffered. Instead of generating more interest in other levels of the sport, people only care about the top teams, which is an understandable but not ideal situation. Although it has now come and gone for 2016 (3rd September for those wondering), due to the increasing popularity of Non-League Day I thought it’d be worth going over exactly what it is.

Non-league day promotes amateur football
Non-League Day celebrates the less glamorous side of football

Basically, it’s a day dedicated to promoting amateur football and all non-league football, or any level below SkyBet League 2. The day will always coincide with an international break so that football fans don’t have the distraction of Premier League football and so are encouraged to head down to their local amateur football club. The idea comes from a man named James Doe, who set it up as a social media experiment between his mates in 2010, completely unaware of what it would become. Now it’s much more than an social media initiative between friends. Within a couple of short years, Non-League Day obtained the backing of the Football League, the Premier League, MPs and even some celebrities. However, most importantly the non-league clubs themselves have welcomed the increased focus on this side of British football. 

Jamie Vardy is a success story of the football promoted by Non-League Day
Fancy spotting the next Jamie Vardy?

Since many non-league and amateur football clubs actually use the money made from fans coming to games to help their youth teams and other community projects, Non-League Day is now so much more than just a football day as the money goes towards helping people’s local communities, which is only positive. Plus, Non-League Day still runs as non-profit and volunteer-run initiative, so the focus always is and will be the clubs.

Focusing on football though, Doe emphasises that it’s not about supporting another team, but supporting grassroots and amateur football in general. With this level of football you get affordable tickets, 3pm kick-offs (when it should be in England), the chance to stand anywhere and support your team and a unique football experience. What’s not to like? So even if Non-League Day has already passed for 2016, get down and support your local amateur football team and have that unique experience not available at the highest level of football. Who knows, you might even see the next Jamie Vardy.

For more details about Non-League Day, visit: